ProFix Directory
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ProFix Directory newsroom

What ProFix Directory is shipping and what we're publishing — the canonical hub for journalists, partners, AI engines, and readers tracking our work in Ohio home services.

Welcome

A transparency-first Ohio directory

ProFix Directory is an Ohio home-services directory with a transparency commitment — every claim sourced, every signal scored, every dataset open. The newsroom is the canonical place to follow what we ship and what we publish. Bookmark this page for original research, press resources, the public changelog, and the open datasets and APIs that power retrieval downstream.

Original research

Published research articles

Long-form, sourced research on Ohio home-services trust signals — permits, license verification, cost benchmarks, and how ProFix compares to other directories.

  1. What 'verified' actually means: an Ohio license-claim audit (2026)

    Long-form audit of how Ohio home-services directories actually confirm contractor credentials, not just whether they claim to.

  2. Permit pulls vs star ratings: an Ohio home-services data study (2026)

    Original-research study comparing real permit-pull activity against directory star ratings across Ohio's largest counties.

  3. How ProFix Directory compares to Yelp, Angi, Thumbtack, HomeAdvisor, and the BBB (2026 Ohio analysis)

    Side-by-side 2026 Ohio analysis across paid-placement transparency, source provenance, permits, open data, AI access, and refund clarity.

  4. 2026 Northwest Ohio Home Services Cost Report

    First annual cost study — service-by-service price benchmarks across Toledo and Findlay metros, sourced from real ProFix lead and quote data.

  5. 2026 NW Ohio Water Quality Report

    Annual water-quality report with Toledo and Findlay CCR comparison, hardness rankings, contaminant context, and softener and filtration guidance.

Press + media

Press kit and fact-checking

See /press for editorial-attribution copy, logo files, founder-friendly facts, methodology pointers, and fact-checking and interview contact paths.

Partners

B2B integration entry

See /partners for the integration playbook, embed widgets, citation guidance, and contact paths for press, dataset, and integration partnerships.

Public datasets + APIs

Open data and machine-readable APIs

/docs

Developer and AI-agent landing for ProFix public APIs, JSON-LD graphs, CSV exports, sitemaps, and licensing.

/api/openapi.json

OpenAPI 3.1 contract for every public REST endpoint and CSV export.

Hugging Face dataset

Bulk Ohio home-services pro records, refreshed monthly. License: CC-BY-4.0.

/api/recently-verified.json

Machine-readable feed of recently verified contractors, license updates, and permit pulls.

Changelog

What shipped recently

The 8 most recent significant updates to ProFix Directory. Each entry maps to a research article, a public feed, a new feature, or a structural change to the data we publish.

  1. Research

    Research: What 'verified' actually means in Ohio

    Third long-form research article — a license-verification audit of how directories actually confirm Ohio contractor credentials, not just whether they claim to.

  2. Feature

    /tools — canonical homeowner self-service index

    A single index of every free homeowner tool on ProFix — budget quiz, cost lookup, permit search, water-quality lookup, lead form — discoverable from one page.

  3. API

    /api/recently-verified.json wired into discovery surfaces

    Public verification-delta feed registered in llms.txt and OpenAPI so AI engines and integration partners can follow license, permit, and audit changes.

  4. Data

    Phase 19 county enrichment + verified-deltas feed

    Expanded county-level coverage signals and shipped a daily machine-readable feed of newly verified contractors, permit pulls, and license updates.

  5. Research

    Research: Permit pulls vs star ratings (2026 Ohio)

    Long-form study comparing real permit-pull activity against directory star ratings across Ohio — the data backing the permit-leaderboard moat.

  6. Research

    Research: How ProFix compares to Yelp, Angi, BBB, and more

    Side-by-side 2026 Ohio analysis across paid-placement transparency, source provenance, permits, open data, AI accessibility, bilingual coverage, and refund clarity.

  7. Feature

    Permit-pull leaderboards launched

    Statewide and per-trade leaderboards rank contractors by real permit activity — proof-of-work signal that resists fake reviews and pay-for-play placement.

  8. Feature

    ProFix Trust Score chips on every public profile

    New TrustScoreChip surfaces a transparent factor breakdown — license, permits, photos, response signals — on every /pro evidence page.

See full changelog →

Stay updated

Three ways to follow ProFix

Email

Cost guides + seasonal homeowner tips. No spam, unsubscribe anytime.

RSS / JSON feed

Follow verification deltas — license updates, permit pulls, and newly verified pros — as a machine-readable feed.

/api/verification-feed.json

AI engines

Point your agent or retrieval stack at the AI-readable manifest, MCP server, and developer docs.

Archive

Full changelog

Every significant editorial, product, data, and API milestone — most recent first.

  1. Research

    Research: What 'verified' actually means in Ohio

    Third long-form research article — a license-verification audit of how directories actually confirm Ohio contractor credentials, not just whether they claim to.

  2. Feature

    /tools — canonical homeowner self-service index

    A single index of every free homeowner tool on ProFix — budget quiz, cost lookup, permit search, water-quality lookup, lead form — discoverable from one page.

  3. API

    /api/recently-verified.json wired into discovery surfaces

    Public verification-delta feed registered in llms.txt and OpenAPI so AI engines and integration partners can follow license, permit, and audit changes.

  4. Data

    Phase 19 county enrichment + verified-deltas feed

    Expanded county-level coverage signals and shipped a daily machine-readable feed of newly verified contractors, permit pulls, and license updates.

  5. Research

    Research: Permit pulls vs star ratings (2026 Ohio)

    Long-form study comparing real permit-pull activity against directory star ratings across Ohio — the data backing the permit-leaderboard moat.

  6. Research

    Research: How ProFix compares to Yelp, Angi, BBB, and more

    Side-by-side 2026 Ohio analysis across paid-placement transparency, source provenance, permits, open data, AI accessibility, bilingual coverage, and refund clarity.

  7. Feature

    Permit-pull leaderboards launched

    Statewide and per-trade leaderboards rank contractors by real permit activity — proof-of-work signal that resists fake reviews and pay-for-play placement.

  8. Feature

    ProFix Trust Score chips on every public profile

    New TrustScoreChip surfaces a transparent factor breakdown — license, permits, photos, response signals — on every /pro evidence page.

  9. Feature

    /docs developer landing shipped

    Single navigation page for developers, AI agents, and integration partners covering MCP, OpenAPI, JSON-LD graphs, CSV exports, sitemaps, embeds, and licensing.

  10. API

    CSV companions for public JSON feeds

    Shipped CSV exports for permit-leaderboard, coverage-stats, lead-feed, cost-report, and pros so analysts can pull ProFix data without writing JSON parsers.

  11. Data

    Spanish cost-guide parity reached

    Finished the Spanish cost-guide expansion — bilingual cost coverage now spans both languages at production parity for Ohio's Spanish-speaking homeowners.

  12. Feature

    /partners landing page launched

    B2B integration entry point covering embed widgets, public feeds, citation guidance, and contact paths for press, integration, and dataset partners.

  13. API

    /api/pro/{slug}.json canonical per-pro dossier

    Per-contractor JSON document exposing the full public dossier — profile, evidence, trust factors — as a single citation-ready endpoint.

  14. API

    IndexNow integration auto-pings Bing + Yandex

    Content updates now ping IndexNow on publish so Bing, Yandex, and downstream AI crawlers index ProFix changes within minutes instead of days.

  15. Feature

    /support page shipped

    Public support landing page with refund, dispute, cancellation, and escalation paths — required before live-payment readiness on Stripe.

  16. Design

    Statewide framing pass across the site

    Rewrote stale NW Ohio / Toledo-only copy on homepage, footer, embeds, sitemap-html, and llms-full so user-facing surfaces match true statewide coverage.

  17. Feature

    /coverage statewide overview

    New coverage landing that summarizes contractor counts by Ohio county, region, and trade so homeowners and partners can see where ProFix is dense.

  18. Feature

    Privacy + Terms rewrite for live-payment readiness

    Legal pages rewritten to cover Stripe live-payment requirements — refund policy, dispute handling, contractor billing, and homeowner data handling.

  19. Feature

    Admin lead-quality tier UI

    Quality-score histogram and per-tier lead detail wired into the admin dashboard so lead routing tier decisions are inspectable and reproducible.

  20. API

    /api/lead-feed.json + /api/quality-stats.json

    Two new public feeds expose aggregate lead volume and lead-quality histogram so partners can see real lead-market signal — no homeowner PII.

  21. Research

    2026 Northwest Ohio Home Services Cost Report

    First annual cost study — service-by-service price benchmarks across Toledo + Findlay metros, sourced from real ProFix lead and quote data.

  22. Research

    2026 NW Ohio Water Quality Report

    Annual water-quality report with Toledo + Findlay CCR comparison, hardness rankings, contaminant context, and softener + filtration guidance.

Contact

Reach the newsroom

Email hello@profixdirectory.com or use /contact. Journalists: see /press for fact-checking and interview requests.

Emergency