It proves you're verified.Anyone can claim "licensed and insured" on their site. The ProFix Verified badge is keyed to a public profile — when a homeowner clicks it, they land on a full evidence page showing your license number, source URL, recent permits pulled, and every other factor that contributed to your tier.
It's unfakeable. The badge is an SVG served from profixdirectory.com on every page load. A contractor can't fork it, edit the score, and re-host it — homeowners can spot a forged badge in one click by comparing the embedded score to the live one at /pro/{slug}/evidence.
It moves with you. Pull more permits next quarter or add a license link — your embedded badge updates automatically. No code change, no re-upload. The number on your website is always the number ProFix Directory has for you today.